Blue Bunny, a brand of Le Mars, Iowa-based Wells Enterprises Inc., added Load’d bars to its Load’d line of frozen novelties, which also includes sundaes and cones. The bars have “two times the mix-ins” and are loaded with “ooey-gooey” swirls and pieces in every bite, the company says.
According to Blue Bunny, the Load’d bars come in Bunny Tracks, Super Fudge Brownie, Strawberry Shortcake, Salted Caramel and Cookie Dough flavors. They are available in packages of four bars per box and have a suggested retail price of $5.99.
Blue Bunny says it also revamped the recipe on its Load’d cones. The offerings now are packed with even more mix-ins, and each cone now features a whipped topping. Additionally, Blue Bunny added two flavors to its Load’d sundaes line: Caramel Fudge Brownie and Cake Obsession.