Prairie Farms launches ‘Holidays At Home’ sweepstakes
Consumers may enter to win weekly dairy prize packages and support their favorite charities.
From now through the end of the year, five weekly Grand Prize winners will receive $100 in dairy prize packages, consisting of $100 in Prairie Farms gift coupons good toward the purchase of Prairie Farms and/or North Star branded products.
Prairie Farms Dairy Inc., Edwardsville, Ill., is inviting holiday revelers to celebrate by entering its “Holidays at Home” sweepstakes for a chance to win weekly dairy prize packages. From now through the end of the year, five weekly Grand Prize winners will receive $100 in dairy prize packages, the company said, consisting of $100 in Prairie Farms gift coupons good toward the purchase of Prairie Farms and/or North Star branded products.
As a bonus, Prairie Farms said it is also giving back to charities enrolled in its charitable giving program, “Our Caps, Your Cause.” Consumers may vote for their favorite “Our Caps, Your Cause” charity. Each week, the top 31 charities, determined by the highest number of votes from contest entries, will receive 1,000 bonus cap credits — that’s $50 for each charity.
Prairie Farm’s money-saving coupons also can be found on the Holidays at Home page. Consumers may follow along as the company’s corporate chef, Rob Lagerlof, demonstrates in a variety of videos and recipes how to make some classic holiday favorites using Prairie Farms products such as sour cream, chocolate custard and cottage cheese.
“Our Holidays at Home sweepstakes are about celebrating the holiday season with smaller groups of family and friends this year while also recognizing there’s still room for fun,” said Rebecca Leinenbach, vice president of marketing and communications for Prairie Farms Dairy. “It’s a great way to celebrate the season while supporting local dairy farmers and charities.”
The Holiday at Home sweepstakes campaign is being promoted through digital advertising and social media, including Facebook, Twitter and Instagram, Prairie Farms said. Full details of the promotion can be found at www.prairiefarms.com/holidaysathome.
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