Danone North America unveils new innovations to kick off 2020
The company also said its Light & Fit Greek yogurt earned the top spot as the best-selling yogurt innovation launched between 2010 and 2019.
During the course of the past decade, the American yogurt category has grown to approximately $8 billion. Danone North America, White Plains, N.Y., said it conducted a review of total dollar sales for all of the innovations launched across the entire yogurt category between 2010 and 2019, and its Light & Fit Greek yogurt earned the top spot as the best-selling yogurt innovation of the decade (factoring in both dairy- and plant-based innovations).
To celebrate this achievement, the company said it convened media and influencers on Dec. 12 to unveil a portfolio of yogurt innovations to kick off the next decade, celebrate the company’s 100-year history of yogurt making and formally introduce Pedro Silveira, the company’s new president of yogurt. Additionally, for every person in attendance at the event, Danone North America will make a donation enabling City Harvest to rescue and deliver 100 pounds of food for New York City residents in need.