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    Dairy Foods & BeveragesNon-Dairy Beverages

    Cheers

    This beverage promotion has it all: shopping, photos, philanthrophy

    Baileys will donate $1 for each photo taken to Young Executives for Success.

    November 29, 2013

    Baileys will donate $1 for each photo taken to Y.E.S!To celebrate a new flavor in the Baileys Irish Cream collection, the maker of the liqueur has added photo booths in a downtown Chicago shopping arcade.

    In celebrating its new flavor, Vanilla Cinnamon Irish Cream, Baileys has partnered with Young Executives for Success (Y.E.S!), a volunteer branch of Dress for Success. Dress for Success is a non-profit organization that provides interview attire and career development tools to low-income women in more than 125 cities in 15 countries.

    Baileys will donate $1 for each photo taken to Y.E.S! (up to $5,000). The photo booths are in the 900 North Michigan Shops on Michigan Avenue. Stylists from the Mario Tricoci salon will offer hair and makeup touch-ups prior to photo shoots.

    The "Stylish Shots on the Go" photo booths are on the second floor atrium and will be open on Friday, Nov. 29 from 9:00 AM to 8:00 PM.

    KEYWORDS: marketing strategy

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