Ser Manzanas Deliciosas Apple Juice and Milk Drink, a homogenized and ultra-pasteurized drink based on apple juice and low-lactose skimmed milk, is new from Mastellone Hnos. in Argentina. It is fortified with calcium and vitamins A, C and D. The product also contains added active fibers that aid healthy digestion, and is low in sugars, fat and calories. Additionally, this product is gluten-free.
Danone in France rolls out Danone Danacol Yellow and Red Fruits Yogurt, a yogurt with no added sugar and just 0.6% fat. This product is enriched with plant sterols, which are scientifically proven to significantly reduce cholesterol levels in three weeks if eaten as part of a special diet. The cholesterol reduction is accomplished by reducing cholesterol absorption in the intestines. Each pack contains eight 125g pots of blueberry, strawberry, raspberry, apricot and peach flavors.
Now available from Unilever Bestfoods in Poland is Rama Idea!, a margarine that is said to contain nutrients that are believed to support mental development. It is infused with omega-3 fatty acids and vitamins. This product is said to be ideal for sandwiches, but is not suitable for baking and frying.
In Taiwan, Mayushan Foods has launched Greenmax Organic Rye Milk with Grains Essence. It is made from 100% natural organic rye, brown rice, pearl barley and other grains.
Contributed by Felicia McClain, analyst, Global New Products Database (GNPD) Consulting Services, a division of Mintel International, a global research company. For more information call 312/932-0400, or visit www.gnpd.com.