New from Jia Ru Food in Taiwan is Yoplait Blueberry Yogurt, which touts the anthocyanins it contains. Anthocyanins are a plant pigment responsible for the red, purple and blue colors of many fruits, vegetables, cereal grains and flowers. It has gained recent attention because of its possible health benefits as a dietary antioxidant.
Contributed by Christy Brinnehl, analyst, Global New Products Database (GNPD) Consulting Services, a division of Mintel International, a global research company. For more information call 312/932-0400, or visit www.gnpd.com.