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    Purchasing Groups: Master Dairies Incorporated

    August 9, 2004
    Increased competition, brought about by consolidation in the dairy industry and the resulting advent of national brands, has prompted regional dairies to embrace group purchasing. Now in its 31st year of existence, Master Dairies, a wholly owned subsidiary of ecMarkets, is one of the most successful purchasing groups in the United States. The activities of Master Dairies are managed by a team of seasoned managers from ecMarkets, a leader in the strategic sourcing industry. The team consists of Dave Laukat, CEO, Scott Peterson, VP, and Kyle Wulf, Director. All three individuals have extensive experience in the dairy industry, as well as extensive experience in the areas of strategic sourcing and supply chain management.

    "We utilize our in-depth knowledge of the dairy industry, and of strategic sourcing and group purchasing, to meet the needs of our customers" says Dave Laukat, CEO, ecMarkets. "We recognize that every situation is unique and, therefore, demands a unique solution. This is how we are able to add tremendous value. In addition, our experienced operational consultants are able to tailor every program we manage to meet the needs and demands of our clients."

    The typical client is the CEO, CFO, or COO of a member dairy. Ultimately, it is the person responsible for reducing their companies' material costs and managing business processes more efficiently and effectively. By tapping the expertise and technology of ecMarkets, Master Dairies members are able to routinely achieve significant savings. In addition to the proprietary procurement technology that ecMarkets uses to execute reverse online auctions, each member has access to a team of individuals who are well versed in writing effective requests for proposals, qualifying suppliers, and managing complex specifications requirements. To this end, ecMarkets enables Master Dairies members to achieve great successes with multiple suppliers, unique specifications, and disparate geographical locations. When sourcing specific items that are not appropriate for ecMarket's proprietary web-based systems, ecMarket's leverages its deep relationships with respected national vendors to achieve economies of scale that drive benefits not only to the customer, but also to the vendor.

    By bringing together a set of companies with unique synergies, such as Master Dairies, ecMarkets is able to negotiate the aggregated volume of multiple buyers in one supplier purchase agreement, and they do this directly with the relevant vendor community. Given the leverage that aggregated volume provides, Master Dairies members regularly achieve 5% to 25% savings. The savings are then passed on to the members in the form of rebates and lower prices. As an added benefit, ecMarkets also invoices and manages the payments for the member companies of Master Dairies, as necessary. Master Dairies is particularly attractive to those companies that want to leverage their volume with the volume of others to affect meaningful discounts.

    "ecMarket's technology enables Master Dairies members to get the best possible deals. Our decision to partner with ecMarkets has resulted in significant strengthening of our buying power in the dairy industry." There du Pont, CFO, Wawa, Inc.

    ecMarket's industry expertise spans a broad spectrum and includes: Ingredients (sweeteners, orange juice, flavorings, extracts, oils, eggs and more); Packaging (milk crates, corrugated, paper board, cups, lids, caps, shrink film and stretch wrap, HDPE, and PET, and supplies); and Logistics (uniforms, pallets, transportation, fuel, and truck components, parts, equipment and services.)

    The list of programs that ecMarkets continues to develop for its client base grows on a daily basis.

    "ecMarkets has intensified and greatly accelerated our buying program. I'm hoping we expand the number of product programs with more aggregated products. The more we utilize ecMarket's technology, the better." Mike Krueger, COO, Shamrock Foods.

    For more information about Master Dairies call 415/869-6100.

    Some of the member companies in Master Dairies include:

    Anderson Dairy - Battleground, Wash.
    Anderson Erickson Dairy - Des Moines, Iowa
    Cloverland - Baltimore, Md.
    Marcus Dairy - Danbury, Conn.
    Niagra Water - Los Angeles, Calif.
    Shamrock Foods - Phoenix, Ariz.
    Sunsation - Los Angeles, Calif.
    Sunburst - Phoenix, Ariz.
    Wawa Dairy - Wawa, Pa.
    Wilcox Farms - Roy, Wash.

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