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Home » Keywords » ice cream marketing

Items Tagged with 'ice cream marketing'

ARTICLES

Sweet Taste of Victory photo

Perry’s Ice Cream becomes official ice cream partner of the Cleveland Indians

The new partnership extends through 2023.
August 4, 2020
No Comments

On Aug. 3, the Cleveland Indians announced a new partnership with Perry’s Ice Cream Company Inc., Akron, N.Y.


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Reignite ice cream sales

Reignite ice cream sales

A focus on healthy indulgence is one way processors could win within the ice cream space
K canning headshot
Kathie Canning
March 9, 2020
No Comments
Like many other U.S. retail food categories, the ice cream category has been awash with innovation during the past few years. From lower-sugar, higher-protein formulations and portion-controlled offerings to "ice cream" that's ... well ... not really ice cream.
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Perrys Ice Cream Company rebrand

Perry’s Ice Cream refreshes brand identity for 2020

The update includes new packaging, website, integrated marketing campaign and product innovations.
January 13, 2020
No Comments
As Perry’s Ice Cream Company Inc., an Akron, N.Y.-based Great Lakes regional brand, begins its 102nd year in business, the company said it is debuting its first brand identity refresh and packaging evolution since 2007.
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Dairy Queen summer promotion

DQ celebrating summer’s start with free cone promotion

Through the DQ mobile app, fans may get a free small regular or dipped cone with any purchase.
June 18, 2019
No Comments

Through the DQ mobile app, fans may get a free small regular or dipped cone with any purchase.


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Steves Ice Cream summer promotion

Steve's Ice Cream enlists contemporary artists to celebrate unique, creative experiences

The brand is inviting consumers to crave the unexpected all summer long.
June 7, 2019
No Comments

The brand is inviting consumers to crave the unexpected all summer long.


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Baskin-Robbins Stranger Things

Baskin-Robbins partnering with Netflix in ‘Stranger Things’ promotion

The partnership includes two exclusive ‘Stranger Things’-inspired Flavors of the Month.
May 28, 2019
No Comments

The partnership includes two exclusive ‘Stranger Things’-inspired Flavors of the Month.


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DQ Box of Happy

DQ brand offering QSR industry’s first-ever experience box

Each “Box of Happy” comes with a DQ gift card for Blizzard treats.
May 21, 2019
No Comments

Each “Box of Happy” comes with a DQ gift card for Blizzard treats.


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dairy foods news

Blue Bunny, actress Tamera Mowry giving adults more time for fun and ice cream

Consumers may enter to win a $75 TaskRabbit credit to put toward their ‘boring, everyday task’ of choice.
May 16, 2019
No Comments

Consumers may enter to win a $75 TaskRabbit credit to put toward their ‘boring, everyday task’ of choice.


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Dippin Dots contest

Dippin' Dots celebrating schools that change the world

Through its ‘Change Your World’ contest, the ice cream brand will give one lucky school a Dippin' Dots party.
September 13, 2018
No Comments

Through its ‘Change Your World’ contest, the ice cream brand will give one lucky school a Dippin' Dots party.


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Baskin-Robbins free sample

Baskin-Robbins offering free samples of Pumpkin Cheesecake Cappuccino Blast on Sept. 2

The company also is inviting guests to enjoy a small Cappuccino Blast for $2.99 from Sept. 1-Oct.31.
August 29, 2018
No Comments

The company also is inviting guests to enjoy a small Cappuccino Blast for $2.99 from Sept. 1-Oct.31.


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More Articles Tagged with 'ice cream marketing'
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Events

March 19, 2020

What’s Next in Ice Cream?

ON DEMAND: Join us for a webinar that takes a look at emerging trends, growth drivers and opportunities in the ice cream segment.

March 16, 2021

Drive Growth in Ice Cream

How could ice cream processors keep the momentum going? Join Dairy Foods on March 16 for a webinar that takes a look at emerging trends, growth drivers and opportunities in the ice cream segment.
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Poll

Sustainability

Packaging sustainability is an important purchasing decision driver for many consumers. Looking forward to 2021, does your company have plans to increase the sustainability quotient of its packaging?
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Products

Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

An at once an all-inclusive guide to the meaning of hundreds of technical terms and ideas needed for ice cream manufacturing, as well as a practical introduction to the ingredients, freezing methods, flavoring, and packaging of ice cream, sherbet, sorbet, gelato, frozen yogurts, novelties and many other kinds of frozen desserts.

See More Products
Coronavirus and the Dairy Industry

Dairy Foods Magazine

df january cover

2021 January

Check out the January issue of Dairy Foods, including our processor profile: Maryland & Virginia Milk Producers Cooperative Association is embracing the winds of change.
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