Dannon makes-over playgrounds, Jamba cools off with yogurt smoothies, J&J Foods touts its Luigi's Italian ice brand in this week's free-standing inserts.
FSI report for the week beginning Aug. 14, 2011
Shoppers find their schools online and enter the product code. Schools are divided into five groups, based on student enrollment -- GROUP 1 (Badger League): 1–200 students; GROUP 2 (Wildcat League): 201–400 students; GROUP 3 (Gator League): 401–700 students; GROUP 4 (Bear League): 701–1,000 students; and GROUP 5 (Rhino League): 1,001 and more students. Schools with the highest points total receive a playground makeover/upgrade (which can be awarded as a $20,000 check) and an all-day recess party for the students, which includes interactive activities and refreshments. Interactive activities for recess party may include, without limitation, a climbing wall, a dunk tank, an obstacle course, and a large slide.
The instant-win game consists of 23 first-place prizes (a street hockey stick valued at $25); 69 second-place prizes (either a basketball, soccer ball, or flag football set, randomly awarded, valued at $20); and 99 third-place prizes (a kickball or Wiffle ball set, valued at $10).
The FSI, which bears the Labels for Education logo, touts these features of the yogurt:
- No high-fructose corn syrup
- No artificial colors or flavors
- Good source of calcium.
In other FSI activity: