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In 2021, 72% of consumers were trying to limit or avoid sugar entirely, according to a survey by the International Food Information Council (IFIC). Consuming less sugar will likely remain a key consumer goal in 2022.
Cultures and enzymes are the “secret ingredients” behind many of consumers’ favorite dairy products. They can influence attributes ranging from taste and texture to mouthfeel and shelf life.
Sugar continues to be at the top of the list of nutrients that consumers are trying to reduce in their diets. A recent update from the American Heart Association noted, "Strong evidence supports the association of added sugars with increased cardiovascular disease in children."
Back in 2016, FDA announced an update to the Nutrition Facts label. As part of that update, the agency called for food and beverage manufacturers to list "added sugars" instead of only "total sugars."
GEA will provide the bioreactor that reduces sugars via Better Juice's proprietary enzymatic process.
January 26, 2021
Better Juice Ltd., a Rehovot, Israel-based sugar-reduction foodTech start-up, announced a collaboration with Düsseldorf, Germany-based GEA Group AG in a push to scale up and expand its global footprint.
On Jan. 1, 2020, the first stage of FDA's mandated Nutrition Facts label change went into effect. Companies with $10 million in annual sales or more are now required to list added sugars on their products' labels, and other brands will be required to follow suit by 2021.
These days, terms such as keto, paleo, high-protein, plant-based, vegan, even "pegan" (paleo-plus-vegan), describe not just diets but entire lifestyles.
Clean label is a trend that is here to stay. Some of the more common attributes associated with clean label include minimally processed, sustainable, simple and fewer ingredients, organic, non-GMO and "free from" claims regarding artificial colors and flavors, preservatives and more.
The pending change to nutrition labeling regulations requiring the declaration of "added sugars" (AS) in the Nutrition Facts panel is likely to make AS content the subject of competitive market positioning. The pending increase in ice cream serving size from 1/2 cup to 2/3 cup (which increases AS by >30% per serving) further complicates AS management.