Protein as an ingredient is no longer a trend, but an integral part of modern food positioning. Several forces are driving the protein phenomenon simultaneously.
Silk, a brand of Danone, is uniting the power of sports with the power of plants as the official plant-based beverage brand of The Big Ten Conference. Throughout the month of March, starting with the Big Ten Basketball Tournaments, Silk is powering fans with Silk Protein.
New skyr flavors contain 11 grams of protein per pouch.
April 1, 2025
New York-based siggi’s, a brand of French dairy company Lactalis, introduced new Protein Packs, available in two flavors: Blueberry Pomegranate and Strawberry Acai.
We’ve all heard the mantra: “Eat your protein to build a strong body” or “Milk, it does a body good.” When one thinks of protein, perhaps a thick steak or chicken comes to mind along with eggs, salmon, and tofu.
According to the American Institute of Stress, Americans are one of the most stressed-out people in the world. The current stress level experienced by Americans is 20 percentage points higher than the global average.