The 2024 What’s In Store also features a comprehensive look back at 2023
The International Dairy Deli Bakery Association’s (IDDBA) popular What’s In Store Trends 2024, to be released just in time for the New Year and the kickoff of the association’s 60th anniversary.
“This year is going to be a very special year for IDDBA and our member base. IDDBA has provided our members and industry resources to grow their business for 60 years. It only seemed fitting to kick off the new year with the digital What’s In Store, 2024- Food: the Biggest Influencer”, said Whitney Atkins, Vice-President of Marketing for the Association. Atkins added, Food the Biggest Influencer, was chosen to represent how the commonality of food from day-to-day meals and nutrition to celebrations large and small influence life with family and friends.