Chobani launches its first-ever celebrity co-branded product with Cody Rigsby
The limited-edition Chobani Complete Mixed Berry Vanilla shake Cody Rigsby Edition is now available nationwide.
Chobani LLC released a limited-edition shake featuring Peloton instructor and fitness star Cody Rigsby. The Chobani Complete shake Cody Rigsby Edition has 25 grams of high-quality protein with all the essential amino acids needed for building muscle — making it a functional and delicious pre-and post-workout snack for everyday athletes and fitness professionals, Chobani says.
“I’ve been a fan of Chobani yogurt for many years. This is a partnership made in heaven, as we both love making sweat and nutrition accessible to all levels of fitness fans,” says Rigsby.
According to New Berlin, N.Y.-based Chobani, Rigsby draws riders to his classes with his infectious energy and engaging social commentary, encouraging his audience to push themselves while having a blast in life.
“It is important for us to work with people who are authentically fans of Chobani, like Cody,” says Federico Muyshondt, chief commercial officer for Chobani. “To have Cody champion our advanced nutrition yogurt will help more people learn about the power of Chobani Complete as a great complement to their active lifestyles.”
Chobani says its Chobani Complete line is easy to digest and offers up to 25 grams of complete protein and 3 grams of fiber; it contains no added sugar and no lactose. This advanced nutrition yogurt was first introduced in July 2020.
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