Rihanna, Stephen Curry and Adele aren't the only ones turning 30 this year. Dippin' Dots, a Paducah, Ky.-based manufacturer of flash-frozen beaded ice cream and frozen treats, is also celebrating the Big 3-0 in 2018, and is kicking it off with the launch of a new flavor.
Fresh off a year of momentum where the brand announced $300 million in gross annual retail sales and introduced Dippin' Dots Cryogenics to expand its technology to other industries, Dippin' Dots is inviting everyone to "taste the fun" with the launch of its festive birthday flavor, Frozeti Confetti. Fondly named after Dippin' Dots mascot, Frozeti the Yeti, Frozeti Confetti features a fun blast of lemon and blue raspberry ices with confetti popping candy, Dippin’ Dots said.
“We couldn't think of a better way to kick off our 30th anniversary celebration than to introduce a new Frozeti Confetti flavor for our fans,” said CEO Scott Fischer. “The bold combination of Dippin' Dots and popping candy will appeal to people trying our iconic ice cream for the first time, as well as those who nostalgically reminisce on enjoying our treats over the years. We are excited to keep the party going for our fans all year long."
Dippin' Dots said it will continue to celebrate its 30th anniversary throughout the year with sweepstakes, special giveaways, promotions and other surprises throughout the country.