Brooklyn, N.Y.-based Ito En North America Inc., known for its ready-to-drink line of Teas’ Tea beverages, has entered the coffee segment with its new ready-to-drink Jay Street Coffees. The coffee is brewed with 100% Arabica coffee beans to a medium roast. It’s sold in mocha, latte and vanilla varieties in 16.9-ounce PET bottles. All three of the coffees contain 180 calories per bottle. A bottle has a suggested retail price of $2.49.
Ito En North America enters RTD coffee segment
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