Research supporting the role of dairy foods in a healthy diet has provided important new marketing positions. New technologies to extend shelf life have led to new distribution opportunities. The cheese, butter, yogurt, ice cream and milk products in the stores today (as well as many of the dairy ingredients that are realizing tremendous gains among food manufacturers) are all the end result of the foresight contributed by individuals, companies and producers years or even decades ago. It all began with the recognition of the need for research.
While there are numerous success stories, real challenges remain. In fact, the success of the dairy industry five, ten or twenty years down the road directly hinges on decisions made today with regards to research.