Industry Editorial: Launches and LINX
In the news this month, Dallas-based Dean Foods is creating a new branded products subsidiary that combines its value-added divisions. Horizon Organic, Silk, and the Dean Branded products division that includes brands like Hershey's, Folger's Jakada, International Delight and Sun Soy will become a wholly-owned, but autonomously operated outfit based in Boulder, Colo. You can read more in Newsline and in Jerry Dryer's Marketing Insights.
Our September issue also features a preview of a brand new show for the beverage industry-BevExpo. We've been sharing the news since last fall, when the organizers of the Worldwide Food Expo unveiled their plans to jump into the beverage show arena. See you in Tampa later this month!
Pack Expo rolls into Chicago in early November, so this month we also offer a preview and a story on packaging material innovations that will be on display at the show. If you will attend Pack Expo, take a look, and start thinking about how you can apply these new packaging ideas to your dairy products.
Next month we at Dairy Foods will launch our new international issue. It's the first time in many years that we have focused an entire issue on the world market, and we're expecting it to become a regular part of our annual coverage. We're excited about it and we hope you will be too.
Finally, Dairy Foods' parent company, BNP Media, is proud to announce the forthcoming launch of BNP Media LINX-a robust, user-friendly online search engine, powered by Google.
LINX is an all-encompassing tool that provides you with immediate access to logged, organized, and fully searchable past-issue archives, industry info, classifieds, products and services, plus much more. It crawls across more than 40 websites covering more than 50 markets.
You can now search the websites of Dairy Foods, any other BNP Media magazine's website, or all BNP sites. Being part of the larger food industry, many Dairy Foods readers are familiar with our sister food publications, Prepared Foods, Food Engineering, Food Master and Nutra Solutions. LINX brings the databases of all these publications together.
So go to BNP Media LINX at www.bnpmedialinx.com to get LINXED. While you're in the neighborhood, stop by www.dairyfoods.com. for weekly news updates, calendar postings and highlights from our current issue.