The refreshed character arrives as part of Blue Bunny’s broader brand evolution to be introduced in its upcoming national “Freeze The Moment” campaign. Rolling out this spring, Blu’s debut and the Freeze The Moment campaign celebrate families seeking connection and finding shared sweetness in the everyday.
The new design system reflects Walmart’s ongoing investment in its private brands and its commitment to evolving alongside customer preferences. For example, last fall Walmart announced its goal to remove synthetic dyes from its food private brands by January 2027.
The transition streamlines UNC Dairy’s portfolio, bringing its high-quality lactose free offerings under the same trusted name that consumers associate with local, farm-fresh dairy. While the logo and packaging have been refreshed to align with the Upstate Farmsbrand, the product remains unchanged.
The transaction preserves approximately 35 local jobs and ensures the continuation of production, supporting the regional dairy supply chain.
operates three state-of-the-art manufacturing facilities strategically located across the East Coast, West Coast, and Midwest, enabling nationwide production and distribution capabilities.
Shamrock Farms announced it is the “Official Milk” and “Official Chocolate Milk” of the Lopes as part of a new 3-year partnership with Grand Canyon University Athletics designed to support both student athletes and the community.
Regarding dairy products, the facility includes a five-degree, 90,095 square-foot-freezer, a portion of which houses a variety of ice cream products and flavors. It also features a 35-degree, 29,996-square-foot dairy/meat cooler, which houses creamer, sour cream, butter, butter cups, eggs, milk and cheese.
The standards that govern sanitary equipment design across the U.S. dairy and food processing industry are being updated — and 3-A Sanitary Standards seeks manufacturers, plant engineers, and regulators for help.
The rebranding stems from qualitative research conducted through focus groups, which revealed a clear opportunity: despite high consumption levels, awareness of the different types of fresh cheeses and how to use them remains limited.
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