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    Home » milk marketing

    Articles Tagged with ''milk marketing''

    Take back the dairy case

    Take back the dairy case

    Fix the fundamentals and reignite category volume
    Julia Kadison
    February 13, 2019
    With marketplace pressures stronger than ever, 2018 was a challenging year for milk across the value chain, from farmers to processors, brands, retailers and more. Milk is amidst a competitive environment unlike any we've seen before.
    Read More
    Northeast Dairy Convention

    Chicory and MilkPEP partner to release shoppable digital milk aisle

    The first-to-market custom click-to-cart experience allows a consumers to choose his or her preferred milk brand and send to online grocery cart from shoppable ads.
    January 9, 2019

    The first-to-market custom click-to-cart experience allows a consumers to choose his or her preferred milk brand and send to online grocery cart from shoppable ads.


    Read More

    Move from a wall of white to a wall of right

    Here are five tips for optimizing milk at retail.
    Melissa Malcolm
    Melissa Malcolm
    November 2, 2018

    Here are five tips for optimizing milk at retail.


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    The 2018 Milk Marketers of the Year are making the case for milk

    The 2018 Milk Marketers of the Year are making the case for milk

    Kemps and Rutter’s earn top honors in the 2018 Milk Marketers of the Year Awards
    kathie canning
    Kathie Canning
    October 8, 2018
    The Milk Marketers of the Year Awards celebrate milk processors' stellar creative marketing efforts to promote the consumption of milk using Milk Processor Education Program (MilkPEP) - programs.
    Read More
    Shamrock Farms Rockin Protein partnership

    Shamrock Farms returns as official protein and milk partner of the University of Arizona

    The expanded partnership includes installation of ‘Protein Performance Stations’ in the football and Olympic sport training facilities.
    September 28, 2018

    The expanded partnership includes installation of ‘Protein Performance Stations’ in the football and Olympic sport training facilities.


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    Pour More Milk

    MilkPEP launches Pour More Milk campaign

    The campaign aims to address serious nutrient deficiencies American kids face.
    May 4, 2018

    The campaign aims to address serious nutrient deficiencies American kids face.


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    Built With Chocolate Milk Sloane Stephens

    U.S. tennis champion Sloane Stephens takes center court in ‘Built With Chocolate Milk’ campaign

    In the campaign, Stephens shares her secret to bouncing back from an injury.
    March 20, 2018

    In the campaign, Stephens shares her secret to bouncing back from an injury.


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    Kemps Team USA promotion

    MilkPEP, milk brands rallying behind Team USA

    They are bringing the excitement of Milk Life’s U.S. Olympic Committee partnership to life.
    February 8, 2018

    They are bringing the excitement of Milk Life’s U.S. Olympic Committee partnership to life.


    Read More
    Warrior Dash logo

    Core Power to become official protein beverage of Warrior Dash

    The fairlife milk-beverage brand also will add to the Warrior Dash festival experience through contests and activities.
    December 20, 2017

    The fairlife milk-beverage brand also will add to the Warrior Dash festival experience through contests and activities.


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    CMPB Three Kings Day celebration

    California Milk Processor Board celebrates Three Kings Day with oversized Rosca de Reyes

    Selected Los Angeles-area Latino bakeries to host holiday celebrations with free rosca and milk.
    December 19, 2017

    Selected Los Angeles-area Latino bakeries to host holiday celebrations with free rosca and milk.


    Read More
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