Americans have cut back on their purchases of yogurt, cream cheese, sour cream and cottage cheese. The only bright spot in the category is refrigerated dips. Unit sales of dairy and nondairy dips rose 3.8%.
Greek yogurt accounted for 44% of U.S. yogurt sales in 2013 compared to just 4% in 2008. Marketers predict there is still a lot more room to grow the category in the United States.