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    New Dairy ProductsCheese

    Dr. Praeger's launches Mac & Cheese Stars

    Dr. Praeger's launches Mac and Cheese stars
    Courtesy of Dr. Praeger's
    April 7, 2026

    Dr. Praeger's expanded its growing snacking platform with the launch of Mac & Cheese Stars, arriving at Target stores in May.

    Mac & Cheese Stars are Dr. Praeger’s take on a classic comfort favorite, combining real cheddar and mozzarella cheeses, tender macaroni and a crispy golden coating for the perfect bite. Crunchy on the outside and creamy on the inside, these star-shaped snacks deliver rich cheesy flavor and cook up in minutes in the air fryer or oven, making them a deliciously easy option for busy afternoons, after-school snacks, or quick family meals. Made with vegetables including cauliflower, butternut squash, and carrots, each serving delivers 5 grams of protein and 3 grams of fiber. Mac & Cheese Stars offer a feel-good twist that both kids and parents can agree on: they’re easy to serve, easier to love and an instant family favorite, the company said.

    “Mac & Cheese Stars are all about delivering that craveable, cheesy, comfort-food experience in a way that works for today’s families,” said Jenna Behrer, chief growth officer at Dr. Praeger’s. “It’s the kind of snack kids get excited about and parents feel good serving, making it an easy ‘yes’ any time of day.”

    The launch builds on the strong momentum behind Dr. Praeger’s expanding snack portfolio, which now includes Pizza Stars, Taco Stars, Broccoli Cheddar Cheesy Bites.

    Mac & Cheese Stars will launch with a retail price of $5.99. 
    KEYWORDS: macaroni and cheese

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