Each year, the Innovation Roadshow, presented by David Michael Co., highlights its ideas through technical creativity, new flavor development, cost-saving technology and thought provoking and timely discussions from some of the brightest minds in the food and beverage industry.
Why Should You Attend?
· The Innovation Roadshow is a free event.
· Experience innovative flavors and applications.
· Learn about new product development and flavor technologies.
· Re-charge your innovative edge.
What You’ll Come Away With
· An updated look at trends, and their influence on your product line.
· A renewed sense of creativity.
· A better understanding of consumer needs.
· A heightened enthusiasm for innovation.
Creativity is a way of life at David Michael, and with more than 70 food scientists, flavor chemists, color engineers, chefs and technicians worldwide, there are a lot of great ideas. The Innovation Roadshow’s Innovation Showcase gives its talented staff the opportunity to explore new concepts, conduct research or work outside of their area of expertise – allowing them to truly focus on innovation and reveal what’s on their own radars. As a result, attendees walk away with new flavor insights, unique product development applications, category transfer ideas, and most importantly, a renewed sense of creativity.
New this year, the Roadshow is offering a series of technical sessions on flavor modifiers. Each 20-minute session, presented by a David Michael flavor chemist, will focus on flavor modifiers that can assist in creating more flavorful, and oftentimes, healthier products.
David Michael’s Trendspotter, Erin O’Donnell, returns to give a behind-the scenes look at the Innovation Showcase and the trends influencing this year’s product innovations. Think a confectionery trend is irrelevant to your snack food line? Think again. This presentation will get you looking beyond the table and into your own lab.
With both brands and private label goods vying for the consumer’s dollar, the approach each segment uses to capture the shopper’s attention is key. In the panel session, Mike Schall, senior vice president, Monterey Gourmet Foods, will lead a lively discussion with branded and private label experts, presenting the strategies each utilize in marketing their products in today’s supermarket environment. Additional strategic insight will be provided by a prominent member of the advertising world. This session also will provide insights relevant to product developers in both technical and marketing entities.
The Evening-Before Event
Participants are encouraged to arrive early for dinner on October 20 at the Independence Seaport Museum in Penn’s Landing (located directly behind the Hyatt Regency Hotel). The Innovation Roadshow Evening-Before Event has evolved into an experience of its own, combining timely food trends with a relaxed and casual setting perfect for seeing old friends and meeting new ones.
Register online at www.dmflavors.com. Attendance for the Innovation Roadshow is free, but space is limited. Reservations for approved attendees are made on a first-come, first-serve basis.
A discounted hotel rate ($230/night) has been arranged with the Hyatt Regency at Penn’s Landing. For lodging details and event updates, visit www.dmflavors.com.
Register now for David Michael's Innovation Roadshow
July 15, 2009