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The California milk donations will be distributed to 12 Food For Family partner food banks.
June 2, 2023
During a June 1 event at the Raley’s location on Freeport Blvd in Sacramento, Calif., the CMAB and representatives from Raley’s and the Yolo Food Bank outlined the matching funds initiative that will provide up to 13,000 gallons – more than 200,000 servings – of fluid milk to 12 food bank sites.
Private-label milk sales account for a large percentage of these sales, reaching $8.6B in the same period. Natural cheese placed a close second at $8.1 billion,
His career highlights include 12 years of management of Own Brands private label programs across store categories including dairy.
January 24, 2023
Yee joins the CMAB with more than 20 years of experience at Safeway/Albertsons Companies where he held a wide range of leadership positions including Assistant Store Manager, Business Process Analyst, Category Analyst, Sourcing Manager, Senior Brand Manager, Senior Product Manager, and most recently Product Manager overseeing dairy categories.
reated by the California Milk Advisory Board (CMAB) and innovation advisory VentureFuel, the competition is designed to identify, curate and accelerate innovation in dairy-based products, from consumer food and beverages to textiles and beyond.
November 10, 2022
The four cohort winners will each receive $50,000 in resources and funding to scale their products in California and will compete for an additional $100,000 in support based on continued performance.
Promotional support includes instant redeemable coupons, Instacart SEO, shopper marketing, Chicory recipe search and banner ads.
September 14, 2022
The “Celebrate Hispanic Heritage Month with California’s Hispanic Dairy” promotion is designed to elevate awareness for Hispanic-style cheeses, cremas, breakfast cream and dips at Texas retailers using integrated digital media and in-store elements
The competition, powered by VentureFuel, seeks to accelerate unique dairy startups.
May 24, 2022
This year's Real California Milk Excelerator, created in partnership with New York-based innovation consultancy VentureFuel Inc., brings a new, expansive focus to accelerate any dairy-based product — from traditional consumer food and beverage items to textiles, haircare and beyond.
The contest will award prizes totaling $30,000 for the most innovative uses of cow’s milk cheeses from California.
March 21, 2022
The California Milk Advisory Board (CMAB), Tracy, Calif., said it kicked off its 2022 Real California Pizza Contest, the fourth annual search for the best pizza recipes using Real California Cheese.
The 4th Annual Pizza Competition, CADairy2Go and Cal-Mex invitational events showcase on-trend recipes and techniques using Real California cheese and dairy products.
February 17, 2022
The Foodservice Division of the California Milk Advisory Board (CMAB) announced the kickoff date for its 4th Annual Real California Pizza Contest, the return of the CADairy2Go competition and the rollout of a new culinary event focusing on Cal-Mex to round out its foodservice events for 2022.
The retail initiative encourages families to celebrate family time with breakfast recipes made with real California dairy products.
November 23, 2021
The California Milk Advisory Board (CMAB), Tracy, Calif., announced the launch of a consumer promotion focused on holiday breakfast traditions with dairy.