Understanding the importance and value of packaging for new products continues to be a challenge for many organizations. They continue to see packaging as a cost center (the current package is the benchmark and why would we want to pay more than we do now?) and a liability (because the package must run on the current equipment).
The Tillamook County Creamery Assn., Tillamook, Ore., now markets Tillamook‚ Cookie Dough ice cream, while Brenham, Texas-based Blue Bell Creamery's newest flavor is French Vanilla Cappuccino Ice Cream.
Fiscalini Cheese Co., Modesto, Calif., rolls out a signature, Alpine-style cheese named Lionza. Inspired by the town in Switzerland's Italian sector where owner John Fiscalini's family has been dairying and making cheese for more than 300 years, this semi-hard, savory and fragrant cheese is rich and nutty with a touch of fruitiness.
Mountainside Farms UltraPure™ milk represents an exciting new category in the fluid milk segment that bridges the gap between conventional milk and organic milk.
Probiotics make their way into natural cheese. Seaside, Calif.-based Lifeline Food Co., is the first U.S. cheese marketer to offer live and active Lactobacillus cultures in natural cheese.