Articles Tagged with ''store brands''

Store brand dollar sales increased nearly three times the rate of national brands, climbing 3.3%, compared to a gain of only 1.2% for their national brand counterparts for the 52 weeks ending December 28, 2025.

The goal of Store Brands Month is to increase consumer trial by focusing attention on the positive attributes and practical factors of store brands - including value, digital convenience, ethical considerations, innovation and budget awareness - across all product categories in both brick-and-mortar and online retail formats. 

Private-label products, sometimes known as private brands or store brands, have enjoyed steady growth since even before the COVID-19 pandemic. And dollar sales continue to grow. In 2023, total dollar sales rose 6%, while units sold grew 0.9% compared to the prior year. 

As we move further from the COVID-19 pandemic, it would be fair to expect a decline in private-label sales. 

This represents a 4.7% rise in dollar sales in all outlets from Jan. 1 to Dec. 31, 2023, versus the same period the prior year, according to the report.

Private-label milk sales account for a large percentage of these sales, reaching $8.6B in the same period. Natural cheese placed a close second at $8.1 billion,

Last year was a roller coaster ride for store brands. Sales were up and down but finished strong, with increases averaging about 5% over the last five months, according to New York-based Private Label Manufacturers Association (PLMA).

The award winners were chosen from more than 770 recently introduced food, beverage, kitchen, household and health & beauty care product submissions by 52 North American retailers.

The Private Label Manufacturers Association (PLMA) said it canceled its Private Label Trade Show in Rosemont, Ill. — scheduled for Jan. 30- Feb. 1, 2022 — due to the debilitating effects of COVID-19 on business travel.

The board of directors of the Private Label Manufacturers Association (PLMA) said Peggy Davies was named acting president of the association.