Agri-Mark/Cabot Creamery Cooperative announced that Elizabeth “Liz” Suchy has joined its leadership team as vice president, marketing. Suchy has more than two decades of experience leading strategic brand development, corporate growth, and innovation for some of the nation’s most recognized food and consumer brands.

“Liz brings energy, insight, and a genuine connection and love for the Cabot brand,” said David Lynn, president and CEO. “She has a strong track record of building brands and leading teams, and her experience in the consumer-packaged goods space, especially with a farmer-owned cooperative, makes her a natural fit for Agri-Mark.” 

Suchy has led strategic brand development for some of the most trusted names in the grocery aisle, including Goldfish, Milano, Ocean Spray, and PAAS Easter Egg Decorating Kits. She most recently led marketing for Signature Brands LLC — the parent company of PAAS, Pumpkin Masters, and Betty Crocker Dessert Decorating products.

Previously, Suchy worked at Ocean Spray Cranberries Inc. where she led the farmer cooperative’s beverage business and drove incremental growth through consumer targeting, product positioning and optimizing investment strategies.

In her new role with Agri-Mark, Suchy will lead the company’s marketing efforts with a primary focus on the iconic farmer-owned Cabot brand. She will oversee and lead brand strategy, marketing planning and execution, retail growth, plus business and consumer insights. 

“It’s an honor to join Cabot, a brand I’ve admired and enjoyed for as long as I can remember. As a lifelong fan, I know the pride and passion that goes into every product, and I’m excited to help bring that story to more consumers in more meaningful ways,” said Suchy.