
You Can’t Stop The Machine
Recently spotted in Japan:
vending machines that sell software, e-books and games for PalmPilots and
Pocket PCs.
According to www.engadget.com, you just pick the one
you want, select your preferred memory card format (CompactFlash, SD or
Memory Stick), and out pops a personal software card. Now that’s
taking the good old-fashioned vending machine to new heights.
And talk about thinking outside the proverbial box.
According to www.wonderpizzausa.com, America’s most popular food will
be available in places that never had it, thanks to five years and $6
million dollars of R&D by Wonder Pizza of Italy. The company’s
vending machine cooks and serves 9-inch whole pizza pies in only two
minutes, its Web site boasts. You can pick from three varieties, with a
suggested retail price of $5. With Connie’s Pizza of Chicago featured
in all WonderPizza Kiosks, the product is now beginning worldwide
distribution.
That said, I am truly excited about the future of
dairy vending. In my research for this month’s Focus Feature on the
vend channel, innovation in dairy vending has been in the works for a
while. In fact, in 2004, dairy firm Fonterra and vitamin maker BASF funded
research to create high-tech vending machines that could customize foods to
an individual’s dietary requirements, as reported on
www.nutraingredients-usa.com.
The project, to be carried out at a new
university-based functional foods center in New Zealand, aims to invent the
convenience food category of the future, based on a system called
POSIFoods, or “point-of-sale individualized foods.” Instead of
merely choosing from a range of different snacks, the POSIFood system would
allow consumers to alter the nutritional make-up of foods and drinks
offered to suit their personal health needs.
For example, a 60-year-old woman, concerned about
osteoporosis and iron levels, could opt for a product high in a dairy
calcium and iron, just by pressing a button. A man could choose the same
food but decide to have it enriched with omega-3 to help lower his
cholesterol. Other nutrients such as vitamins, minerals and antioxidants
could be mixed and matched to suit personal dietary needs. Snacks could
also be tailored for weight management, heart health or be low in sugar for
diabetics.
Officials at Fonterra, the world’s largest dairy
ingredients firm, hope the four-year project will open up new markets and
export opportunities for value-added, dairy-based foods. The firm already
offers a range of consumer dairy products targeted to specific nutrition
needs such as Anmum milk powders for pregnant and lactating mothers, and
high-calcium Anlene for those susceptible to osteoporosis. The high-tech
vending system could also be used in schools to allay increasing concerns
about children’s eating patterns.
And as reported in this month’s vending feature,
Moo Bella has taken ice cream enjoyment one step further by dispensing
freshly scooped ice
cream in 12 flavors, with three different mix-ins. So, then, why not fresh yogurt smoothies, yogurt
with mix-ins or even cottage cheese with a
“fruit-of-your-choice” button. Or heck, let’s take it one
step further and offer veggie toppings.
I am so proud of all the milk vending studies our
industry has conducted and supported over the years. They have really paved
the way for future innovation in dairy vending.
$OMN_arttitle="You Can t Stop The Machine";?>