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    Home » Authors » Steven Young
    Steven Young

    Steven Young

    Steve Young is the principal of Steven Young Worldwide in Houston, Texas.
    Articles

    ARTICLES

    Tharp & Young: The Unsung Frozen Desserts

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    April 27, 2011
    Sherbet, water ices and sorbets can very well be forgotten or misunderstood.
    Read More

    Producing Better Frozen Novelties

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    February 1, 2011
    Novelties are units of frozen desserts designed for consumption as a single serving.
    Read More

    Tharp & Young: Non-standardized Frozen Desserts

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    September 1, 2010
    A growing number of frozen dessert products achieve reduced ingredient costs by departing from the requirements of the frozen desserts Standards of Identity (S of I) in the Code of Federal Regulations.  
    Read More

    Tharp & Young: Premium Light Ice Cream

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    May 1, 2010
    A specific marketing subcategory of ice cream with less than 10% fat has recently come into existence.  Products in this category are generally called “premium light” (PL) products. They are
    Read More

    Tharp & Young: Hybrid Products

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    April 1, 2010
    “Hybrids” Offer Novel Product Concepts
    Read More

    Tharp & Young: Blending Sweeteners

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    February 1, 2010
    What can be done to minimize the impact of rising sweetener prices on ice cream cost?

    Read More

    Tharp & Young on Gelato

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    September 1, 2009
    “Gelato” is Italian-style ice cream (from gelare, meaning to freeze).
    Read More

    Tharp & Young: Nutmeats

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    June 3, 2009
    What possible executions are there for nut-flavored ice creams? Most ice cream flavors are vanilla or chocolate based. Within these two groups, nutmeats or nutmeat flavors with other characterizing flavors
    Read More

    Tharp & Young: Color in Ice Cream

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    April 1, 2009
    What needs to be considered when coloring ice cream? Appearance is the characteristic of ice cream that first influences consumer perception. Evaluation of the other sensory properties (aroma, taste, texture)
    Read More

    Tharp & Young

    Bruce Tharp
    Steven Young 200x200 headshot
    Steven Young
    September 1, 2008
    What needs to be understood when considering alternative sweeteners? 
    Read More
    View All Articles by Steven Young
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