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    Home » CMAB

    Articles Tagged with ''CMAB''

    CMAB.JPG

    CMAB names Yee as Director of Processor Patnerships

    His career highlights include 12 years of management of Own Brands private label programs across store categories including dairy.
    January 24, 2023

    Yee joins the CMAB with more than 20 years of experience at Safeway/Albertsons Companies where he held a wide range of leadership positions including Assistant Store Manager, Business Process Analyst, Category Analyst, Sourcing Manager, Senior Brand Manager, Senior Product Manager, and most recently Product Manager overseeing dairy categories.


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    4_Winners_Excel.jpg

    Four startups named winners of 2022 Real California Milk Excelerator contest

    reated by the California Milk Advisory Board (CMAB) and innovation advisory VentureFuel, the competition is designed to identify, curate and accelerate innovation in dairy-based products, from consumer food and beverages to textiles and beyond.
    November 10, 2022

    The four cohort winners will each receive $50,000 in resources and funding to scale their products in California and will compete for an additional $100,000 in support based on continued performance.


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    1.jpg

    California Milk Advisory Board celebrates Hispanic Heritage Month

    Promotional support includes instant redeemable coupons, Instacart SEO, shopper marketing, Chicory recipe search and banner ads.
    September 14, 2022

    The “Celebrate Hispanic Heritage Month with California’s Hispanic Dairy” promotion is designed to elevate awareness for Hispanic-style cheeses, cremas, breakfast cream and dips at Texas retailers using integrated digital media and in-store elements


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    CMAB Exelerator

    CMAB announces return of Real California Milk Excelerator

    The competition, powered by VentureFuel, seeks to accelerate unique dairy startups.
    May 24, 2022

    This year's Real California Milk Excelerator, created in partnership with New York-based innovation consultancy VentureFuel Inc., brings a new, expansive focus to accelerate any dairy-based product — from traditional consumer food and beverage items to textiles, haircare and beyond.


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    CMAB CRYS partnership

    CMAB, Latina singer-songwriter CRYS partner to launch first-ever record made of cheese

    The partnership kicks off the release of California Freestyle music track, ad campaign.
    April 6, 2022

    The partnership kicks off the release of California Freestyle music track, ad campaign.


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    California Milk Advisory Board

    CMAB kicks off fourth annual Real California Pizza Contest

    The contest will award prizes totaling $30,000 for the most innovative uses of cow’s milk cheeses from California.
    March 21, 2022

    The California Milk Advisory Board (CMAB), Tracy, Calif., said it kicked off its 2022 Real California Pizza Contest, the fourth annual search for the best pizza recipes using Real California Cheese.


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    California Milk Advisory Board

    CMAB to put a spotlight on dairy-related foodservice innovation with events for professional chefs

    The 4th Annual Pizza Competition, CADairy2Go and Cal-Mex invitational events showcase on-trend recipes and techniques using Real California cheese and dairy products.
    February 17, 2022

    The Foodservice Division of the California Milk Advisory Board (CMAB) announced the kickoff date for its 4th Annual Real California Pizza Contest, the return of the CADairy2Go competition and the rollout of a new culinary event focusing on Cal-Mex to round out its foodservice events for 2022.


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    CMAB-Holiday-Mornings-Mean-More.jpg

    CMAB launches holiday version of ‘Mornings Mean More’ campaign

    The retail initiative encourages families to celebrate family time with breakfast recipes made with real California dairy products.
    November 23, 2021

    The California Milk Advisory Board (CMAB), Tracy, Calif., announced the launch of a consumer promotion focused on holiday breakfast traditions with dairy.


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    Northeast Dairy Convention

    California receives Dairy Business Innovation Initiative Award from USDA

    The $1.8 million award from USDA’s Agricultural Marketing Service will be used to create a ‘Pacific Coast Coalition’ to support dairy businesses in California, Oregon and Washington in the development, production, marketing and distribution of dairy products.
    November 11, 2021

    The California State University and Fresno Foundation, in partnership with the California Dairy Innovation Center (CDIC), announced the receipt of a $1.8 million award from USDA’s Agricultural Marketing Service to create a “Pacific Coast Coalition” to support dairy businesses in California, Oregon and Washington in the development, production, marketing and distribution of dairy products.


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    Milk Excelerator

    CMAB announces finalists in Real California Milk Excelerator competition

    The third annual innovation competition showcases sweet ideas in functional food formulations.
    October 28, 2021

    Sweet treats with functional benefits took home the four finalist spots this week in the Real California Milk Excelerator product innovation competition created by the Tracy, Calif.-based California Milk Advisory Board (CMAB) and VentureFuel, New York.


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