Newswire
The International Dairy Foods Association (IDFA) has commended New York City Council member Bill de Blasio for introducing a resolution asking the city’s Department of Education to reassess its decision to limit milk choices in public schools. The resolution and its coverage in prominent media outlets mark a major milestone in the industry’s efforts to get more varieties of milk back in the schools. “The introduction of this resolution marks the culmination of many months of coordinated effort by IDFA, the American Dairy Association and Dairy Council (ADADC), and key companies in the industry,” says Chip Kunde, IDFA senior vice president. Last fall, department officials directed all city schools to serve only lowfat and fat-free white milk, allowing only some schools to offer fat-free chocolate milk on special occasions. Previously, a wide variety of milk was available, including lowfat chocolate and strawberry; schools report milk consumption has decreased 5 percent since the new restrictions took effect. The IDFA/ADADC/industry member working group currently is building a coalition of third-party experts — comprising pediatricians, nutritionists and other health professionals — to continue to press school officials to allow more flavors and types of milk back into New York schools.
IDFA made important
progress at the latest meeting of the Codex
Committee on Food Additives and Contaminants
(CCFAC) held in The Hague last month. The committee moved to simplify
food-additives provisions in all draft dairy Codex standards and eliminate
redundancies that can hinder U.S. dairy exports. Allen Sayler, IDFA’s
senior director of regulatory affairs, led the International Dairy
Federation delegation at the April meeting, which drew representatives from
50 countries. The committee also endorsed food-additives provisions in 16
individual Codex draft cheese standards, paving the way for final adoption
of the new standards at the main Codex commission meeting this July. The
lone exception was annatto extract, a common color used in cheese, which
the committee agreed to consider in 2008. Taking another step forward,
committee members removed the food additives provisions for butter, butter
oil, anhydrous milkfat, whey cheese, and dried whey from the Codex dairy
standards and placed them in the Codex General Standard for Food Additives
(GSFA). The entire GSFA is now available as a searchable database on the
Codex Web site, www.codexalimentarius.net/gsfaonline.
A former executive of Ben
& Jerry’s Homemade Inc., South
Burlington, Vt., has been sentenced to more than two years in prison after
being convicted of embezzling nearly $300,000 from the company to pay for
vacations, car repairs and clothing. Stuart Wiles, the former chief
financial officer at Ben & Jerry’s, issued company checks for
charitable contributions, unspecified legal settlements and other
nonexistent expenses to pay off personal expenses, according to the U.S.
Attorney’s office in Vermont.
The Wisconsin Dairy
Products Association will sponsor its
fourth annual World Dairy Expo Championship Dairy Product Contest this
fall. The contest, which is national in scope, will once again be held in
conjunction with World Dairy Expo. This year, cultured buttermilk, whipping
cream, sour cream-based dips, sherbet and an expanded whey category will be
part of the contest.
Stonyfield Farm Inc.,
Londonderry, N.H., has signed a deal with HIT Entertainment to underwrite
the popular “Barney & Friends” television series on PBS.
The yogurt manufacturer began airing 15-second sponsor credits in March at
the open and close of the hit children’s program. The integrated
partnership includes promotional inserts in Barney DVDs and online
exposure on both www.barney.com and www.pbskids.org/barney.
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