Since Stonyfield Farm launched its YoBaby line of baby yogurt in 1999 a steady stream of cute baby pictures has filled the company's mailbox in Londonderry, N.H.

So last year Stonyfield set out to select a new model for its YoBaby packaging through the "YoBaby Cover Baby Contest." No fewer than 12,000 candidates were entered in the race to win a $5,000 savings bond and be immortalized on a cup or bottle. In the end, 80,000 Website visitors voted from a slate of six finalists, and Stonyfield was so overwhelmed by the response the company named all six finalists winners.