Juice beverages are a multibillion dollar industry, and according to a recent trend report from Fona International, millennials in particular are throwing back more juices as meals and snacks, and for health and hydration.
As more dairy processors are answering the call for cleaner labels, retailers are adding more shelf space for such foods and beverages. Also, consumers are increasing their purchases of organic products.
The clean label trend (which is dominating the conversation in the food industry) isn’t so much a trend anymore, but a “movement.” This is a common thing I’m hearing when talking to dairy processors and suppliers lately. With consumers making it very clear what it is they want, more food manufacturers are recognizing this movement and are answering the call with new product innovation, more transparency about what they use, changing the ingredients, or in some cases, all of these things.