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Many consumers have been turning to their favorite comfort foods to help combat stress during the ongoing COVID-19 pandemic. And one of those favorites certainly appears to be ice cream.
It's a sweet state of affairs for the retail ice cream/sherbet category. Dollar sales jumped 7.6% to $7,298.8 million during the 52 weeks ending May 17, 2020, according to data from Chicago-based market research firm IRI.
The U.S. retail ice cream segment certainly has seen easier times. According to "Ice Cream and Frozen Novelties - U.S.," a report published in May 2019 by global market research firm Mintel, the mature and diverse category is "finding growth elusive."
As the Yasso brand prepares to hit $100 million in revenue in 2019, the company’s cofounders and current co-CEOs, Drew Harrington and Amanda Klane, are building the foundation for the next growth phase.
Ice cream is big business in the United States. According to the Washington, D.C.-based International Dairy Foods Association, it is an $11 billion industry that supports 26,000 direct jobs and generates $1.6 billion in direct wages.
Consumer awareness of the health benefits of probiotics continues to grow. And more consumers are abandoning probiotic supplements and looking for real food carriers.
Perry’s Ice Cream Co. Inc., Akron, N.Y., said it combined its probiotic-packed frozen yogurt with refreshing natural fruit and vegetable juices for a healthier take on its frozen treats.