At first glance, oats and coconuts have little in common. But they certainly share one thing: as milk alternative products, both products are flying off the shelves.
Oat milk, kefir and RTD coconut milk have strong years ending June 12, 2022. In fact, IRI data suggests refrigerated oat milk saw strong growth with sales of $454.3 million, increasing nearly 53% year over year. Find out what brands thrived.
When we last reported on sales within the U.S. refrigerated retail milk category back in our February issue, the situation was quite rosy. Dollar sales had risen significantly during the 52-week reporting period, and unit sales growth was solid, too.