This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
This Website Uses Cookies By closing this message or continuing to use our site, you agree to our cookie policy. Learn MoreThis website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
A recent survey of advertising, marketing and branding professionals found that the got milk? phrase
is the most influential
tagline in advertising since 1948. Conducted by TaglineGuru.com., the study found that half of the top 100 taglines (out of 300 studied) were created in the 1960s and 1970s.
Dean Profits
Dean Foods said second-quarter profit rose 12% as raw milk costs fell and sales increased in the White Wave Foods unit. Net income jumped to $86.6 million, or 55% from $77.1 million. Sales were little changed at $2.62 billion.
Blue Milk
Prairie Farms., Carlinville, Ill., has become the official milk of the Indianapolis Colts. The promotion uses the phrase Blue Milk, reflecting the NFL franchise's uniform color.
Cheese Vhiz
Kraft Foods has started selling melted cheese in Russia. In a bid to become a leading player in the sector within seven years, Kraft has reportedly announced an aggressive market expansion plan.
Wal-Mart Culture
Lifeway Foods has begun distribution of its kefir product in a test market of 17 Wal-Mart stores in the Chicago area. The company hopes to eventually move into nationwide distribution for Wal-Mart.