The Dairy Foods staff recently agreed to stop using trademark (™) and registration symbols (®) in editorial. The primary reason is that often status changes from the non-legally enforceable ™ to the U.S. trademark office-approved ®, and we cannot monitor these changes.
The stabilization of dairy products is becoming increasingly important as opportunities for product innovation present themselves in the retail, foodservice and industrial markets. Performance expectations are more specific and product labeling is more demanding, making the design of stabilization systems more challenging.
As nutrition continues to drive innovation, the ever-present question is simple: What claims can I make? There are many practical challenges from a product development/palatability standpoint in regards to developing new foods with added nutrients such as calcium, omega-3 fatty acids, fiber and chromium picolinate.
Folks in the dairy industry often refer to the franchise we no longer own (calcium), the one we will always own (whey proteins) and the one we still have the chance of owning if we act responsibly, but also aggressively (probiotics). I would like to propose another one: chocolate.
While the range of cultured dairy foods available in the United States continues to expand beyond cultured buttermilk, sour cream and yogurt, we can learn a lot by looking around the world to see what types of other products different cultures (no pun intended) produce.