African Frozen Desserts

March 1, 2006
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African Frozen Desserts

Maxo Ice Cream
Egypt
Swiss Premium Foods Egypt has extended its Maxo line of ice cream products with the introduction of a pistachio variety. Presented in a 1-liter reusable plastic tub, it’s priced at 14.20 Egyptian pounds (about U.S. $2.50).
Huberto’s Luxury Ice Cream
South Africa
Huberto’s GP has introduced five regular flavors to its line of “luxury” ice cream — Double Chocolate, Fudge Chocolate, Hazelnut Praline, Strawberry and Chocolate — as well as four sugar-free flavors — Chocolate, Fudge, Strawberry and Vanilla. All varieties are packaged in 1-liter plastic tubs and priced at 21.99 rands (about U.S. $3.50).
NestléJive for Life
South Africa
The Nestlé Jive For Life line is promoted as a line of healthy and refreshing frozen desserts with functional benefits. Sorbet varieties are Cranberry & Litchi, Lemon, Peach Iced Tea and Strawberry Joghurt, plus Dialite English Toffee and Dialite Vanilla varieties of frozen dessert. The cranberry and litchi sorbet is made with real fruit juice and contains vitamin C, as does the lemon variety, while the strawberry variety contains added vitamin B complex and calcium. The peach sorbet contains Teavigo and is purported to deliver the antioxidant properties of green tea. The Dialite varieties are fat free. All varieties come in 1.5-liter plastic tubs (retail price not available).
Gino GinelliIce Cream
South Africa
“Spoil Yourself Italian Style” is how Unilever’s South African affiliate is promoting the three new varieties of Gino Ginelli Ice Cream. The Mint Caramel offers chocolate chips in mint- and caramel-flavored ice cream. Strawberry Cheesecake features cheesecake and strawberry-flavored ice creams swirled together with white chocolate-covered shortcake bits. Vanilla Dream is vanilla ice cream sprinkled with pieces of real vanilla pods. Presented in 1.5-liter plastic tubs, each variety retails for 34.99 rands (about U.S. $5.60).
SOURCE: Productscan Online

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