Dairy marketers take note. Milk from cows fed a grass diet can create a distinguishable value-added niche in the dairy case. Organic Valley and Maple Hill Creamery, two dairy brands using the grass milk label, were in the news at the end of 2016.
Maryland's Kilby family has been farming for 100 years. To position itself for success into the next century, it built a dairy processing plant that bottles milk and churns ice cream under the name Kilby Cream.
But it is going to cost more. The USDA forecasts less milk in 2017 but a growing supply through the year 2024 along with steadily increasing prices. Its economic assumptions include moderate growth in GDP and inflation, and low unemployment.