Dairy Foods & Beverages / Sales Data
Register rings

Advertising is heavy for cottage cheese, milk in June (National Dairy Month)

Cheese ad volume decreased 7% nationally from two weeks ago.

Download the complete National Dairy Retail Report from the USDA’s Dairy Market News for the week of June 9 to 13. The following is an excerpt.

June dairy month themed ads were in abundance this survey period. A number of ads offered dairy products as “2 for the price of 1” specials.

Cottage cheese was the largest percentage gainer in dairy ad volume, more than tripling from two weeks ago. 16 ounce containers had a national average price of $2.33, up 14 cents from two weeks ago and up 24 cents from a year ago. Prices ranged from $1.50 in the Southwest to $3.38 in the Northeast.

Ad volume for gallon milk more than doubled from the last period, with a national average price of $3.20, 27 cents above two weeks ago and 26 cents above one year ago. Prices ranged from $1.75 in the Southwest to $4.49 in the Northeast.

The big percentage gain in yogurt ad volume is for 32 ounce Greek yogurt, with ads nearly tripling the number two weeks ago and six times greater than one year ago. The national average price, $4.29, is up 63 cents from two weeks ago and up 66 cents from a year ago. 4-6 ounce Greek yogurt’s average price, $0.99, is up 1 cent from two weeks ago but down 2 cents from a year ago. 4-6 ounce yogurt has an average price of $.54, up 3 cents from two weeks ago but even with a year ago.

Cheese ad volume decreased 7% nationally from two weeks ago. The national weighted average advertised price of 8 ounce shredded cheese, $2.57, is up 20 cents from the last report and up 25 cents from last year. 8 ounce block cheese has an average price of $2.62, 18 cents higher than two weeks ago and 31 cents above last year.

The conventional-organic milk half gallon price spread is $1.45. Last year at this time, the price spread was $2.59. The spread is calculated from the conventional milk half gallon average advertised price of $1.99, and the organic milk half-gallon average, $3.44.

Did you enjoy this article? Click here to subscribe to Dairy Foods Magazine. 
You must login or register in order to post a comment.



Image Galleries

Agropur, Natrel Division USA, St. Paul, Minn.

 At its Natrel Division plant in St. Paul, Minn, Agropur makes rBST-free white and flavored milk, heavy whipping cream, half n half, buttermilk, organic milk, nutritional drinks and shakes and sport drinks. Nondairy beverages (soy, rice, coconut, and almond) coffee creamers, broth and sauces. 


This photo gallery contains additional, unpublished photos of dairy processing facilities featured in Dairy Foods magazine. To view more Behind the Scenes galleries go to our archives page!

9/23/14 2:00 pm EDT

Milk/Flavored Milk and Non-Dairy Beverages: Opportunities in the Beverage Segment

This free webinar will cover methods and ingredients available to increase protein levels, processing issues related to high-protein beverages, future ingredients and opportunities for protein fortification, adding value to milk and beverages, niche markets for high-protein milk and beverages and case studies of Core Power and Fairlife.

Frozen Desserts

What’s your preferred frozen dessert?
View Results Poll Archive

Dairy Foods Magazine

september cover

2014 September

Joseph Gallo Farms wins honors for its cheeses, sustainability practices; plus we look at what's happening with frozen desserts.

Table Of Contents Subscribe


Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

An at once an all-inclusive guide to the meaning of hundreds of technical terms and ideas needed for ice cream manufacturing, as well as a practical introduction to the ingredients, freezing methods, flavoring, and packaging of ice cream, sherbet, sorbet, gelato, frozen yogurts, novelties and many other kinds of frozen desserts.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Dairy Foods Buyers Guide

cover df july 2013Resource for buyers in the dairy processing industry to find information on the leading suppliers and manufacturers.

Find Ingredients, Equipment, Distribution, R&D and More.

Start Your Search Today.


Facebook logo 40px 2-12-13 Twitter logo 40px 2-12-13  YouTube logo 40px 2-12-13  LinkedIn logo 40px 2-12-13google plus