The winners in the inaugural Milk Marketer of the Year awards program expertly elevated MilkPEP’s programs to ignite milk sales at the local or regional level.
The call for entries for the first-ever Milk Marketer of the Year competition, a joint awards program from Dairy Foods and the Milk Processor Education Program (MilkPEP), drew an impressive assortment of entries. Through MilkPEP marketing programs and special events, these fluid milk processors and MilkPEP members generated consumer excitement for — and increased sales of — white and flavored milk.
The awards program aims to increase visibility of individual processor’s marketing campaigns that use the MilkPEP programs.