"Ladies and gentlemen, you heard it here first. Sodium will be one of the next consumer hot buttons," said Anne Berlack, executive v.p., Information Resources Inc., Chicago, when she spoke at the SmartMarketing meeting on March 17 in Atlanta. "We've gone through counting fat and carbohydrate grams in pursuit of healthier lifestyles and better overall wellness. With that comes a return to keeping sodium intake levels low, as sodium intake is correlated to hypertension and heart health."