What: FREE Webinar
When: ON DEMAND
Trends and Opportunities in Cultured Dairy Products
Many U.S. retail cultured dairy categories have been struggling in recent years. For example, yogurt sales have been falling as a sea of style and flavor innovation has led to “increased competition and consumer fatigue,” noted Madelyn Franz, a food and drink analyst with global market research firm Mintel, in a November 2019 report.
But processors could help reverse the downward spiral by tapping into trends that truly stand to resonate with consumers. This webinar will examine emerging trends in terms of flavors, sugar reductions and more. It will also explore how processors could create/position cultured dairy products as functional foods.
- Gain an understanding of current and emerging trends with traction within the cultured dairy space
- Learn about untapped opportunities to create/position cultured dairy products as functional foods
- Explore how to differentiate products within the crowded cultured dairy category