Dairy Foods & Beverages

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The healthfulness of ultra-processed foods often sparks debate, particularly regarding the definitions of "hyper-palatable." Many associate these foods with being unnatural and inherently unhealthy, overlooking scientific considerations to the contrary.

As individuals eat, two processes occur: satiation and satiety. Satiation is the gradual feeling of fullness during a meal, influenced by factors like sight, smell, and texture. Satiety, explained by Mary Wilcox, is the satisfied state after finishing a meal.

Dairy Foods Multimedia Specialist Brett Parker recently interviewed Victoria Badiola, the Senior Vice President of Oikos at Danone USA.

Milk consumption appears to be rebounding, with the Dairy Milk category seeing a 3% increase in dollar sales to $17.7 billion. Similarly, the Refrigerated White Dairy Milk subcategory reported a 3% rise to $15.8 billion. While unit sales remained flat, this growth in revenue suggests a renewed consumer interest in milk.

Oikos, a high-protein yogurt brand of Danone North America, is making its return to football's biggest stage with a new Game Day spot, "The Big Hill." The 30-second ad shows how the protein-packed lineup from Oikos can boldly power the strength it takes to push through life's uphill battles, proving that "Stronger Makes Everything Better."

Normally, I run my predictions for the upcoming year in January. This year, I'm doing it in February, and I will summarize many of the prediction trends I have seen throughout the industry. Many of the experts have a great story about the future to tell.

Jeff Mroz, co-founder of Pioneer Pastures, joins Dairy Foods for Episode 61 of the “Let’s Talk Dairy” podcast. He discusses A2 milk and his company.

Available in two classic varieties — Mild Cheddar and Pepper Jack— each stick delivers 17 grams of protein per serving and contains 50% less fat than Kraft Natural Cheese’s traditional Mild Cheddar and Pepper Jack Cheese varieties.

IDFA President and CEO Michael Dykes points out 2025 was great for the dairy industry with many potential areas for future growth. 

Our trip to Smith Brothers Farms included two stops: one was a visit to the Kent, Wash., plant, where the company processes milk. Following this visit, we traveled 20 minutes to Federal Way, Wash., to check out the company’s distribution center, the origin of all Smith Brothers Farms’ home delivery services, which is the pillar of many communities.