To encourage more milk consumption among high school students, Producers Dairy Foods, Fresno, Calif., partnered with the California Milk Processors Board for its second annual three-week Got Milk? Breakfast Challenge. Fresno Unified School District high schools were invited to participate in the contest.
Lehigh Valley Dairy Farms, Lansdale, Pa., promoted its chocolate milk offerings in Walmart stores in the Northeast during a month-long “Official Drink of Halloween” program in October 2010.
Dairy Farmers of America, Springfield, Mo., has long known that flavored milk is an ideal recovery beverage after exercise, as the co-op has been marketing its Sport Shake dairy-based, shelf-stable sports drink for 30-plus years.
The new standards for school meals announced Wednesday by First Lady Michelle Obama and Department of Agriculture Secretary Tom Vilsack standards for the first time in more than 15 years and are said to improve the health and nutrition of nearly 32 million children that participate in school meal programs every school day.
Faced with stagnant growth and
competition from non-dairy beverages,
processors try to boost sales with
flavored milk, new retail channels
and new processes.
Ask 100 people why they go to a tradeshow and you can get 100 different answers, among them: to find new equipment, to find new ingredients, to find new vendors,
At the recent Natural Products Expo West show in Anaheim, Calif., I was amazed by how many companies promoted new products on the basis of not containing high-fructose corn syrup (HFCS).
Nestle bottles Nesquik and liquid coffee creamers in a state-of-the-art aseptic plant in Anderson , Ind. The facility is LEED-certified for its green features.
Thanks to robust sales of Nesquik flavored milks, innovations in the Juicy Juice brand and a new partnership with Jamba Juice, Nestlé USA is far from a milquetoast in grocery and convenience store channels.
