Chobani launches contest to honor National Greek Yogurt Day
The food maker announced a contest across TikTok in honor of the food category.
Chobani is turning National Greek Yogurt Day (November 9) into a month-long celebration. The food maker announced a contest across TikTok in honor of the food category. Chobani fans can post a TikTok video ranking their top three Chobani Flip flavors and use the hashtag #ChobaniFlipCFT for a chance to win the Flip Chief Flavor Taster Contest.
The Chobani Flip Chief Flavor Taster Contest builds on the brand’s ongoing marketing efforts to reach a younger consumer base. Earlier this year, Chobani launched its first metaverse experience on Roblox, which is best known for its popularity among young users.