In the 1989 movie “Dead Poets Society,” actor Robin Williams famously tells his students to “carpe diem,” or “seize the day,” in order to make their lives extraordinary. Recognizing that most consumers are searching for functional products to improve their health and well-being, dairy processors are seizing the opportunity to manufacture innovative dairy products that will fuel athletes and nonathletes alike with what they need to power through their day.
Luckily, dairy products are inherently functional because they provide important health benefits, experts note.