There were over 2,000 new cultured products introduced worldwide in the past two years with a reduced-, low- or no-added-sugar claim, according to Innova Market Insights’ new product database.
Yogurt is the primary cultured dairy product that we think of when it comes to sugar content. We have come a long way since the days when drinkable yogurts in the United States had the same levels of sugar as a regular soda — about 20 years ago. Because people associate yogurt with healthy products, it just made sense to develop products with lower levels of sugar.