Nightfood wins Real California Milk Excelerator competition
The company will receive $150,000 in resources and funding to bring its sleep-friendly ice cream novelties to hotel locations across the United States.
Nightfood Holdings Inc., Tarrytown, N.Y., was named the grand prize winner of the Real California Milk Excelerator dairy innovation competition during a live pitch event on Nov. 18. The competition, created in 2019 by the California Milk Advisory Board (CMAB), Tracy, Calif., and New York-based VentureFuel to fuel innovation in new dairy product development, is a global search for the very best emerging products to bring to market using California milk and dairy ingredients, the CMAB said. As the grand prize winner, Nightfood will receive $150,000 in resources and funding to bring its sleep-friendly ice cream novelties to hotel locations across the United States.
As presented by Founder and CEO, Sean Folkson, a self-identified night snacker and former insomniac, Nightfood's mission is to help nighttime snackers around the world satisfy their hard-wired cravings in a better, healthier and more sleep-friendly way. The company recently completed a successful pilot program with a leading global hotel chain to introduce Nightfood ice cream pints into hotel lobby shops across the country. Excelerator prizing will be used to help grow distribution for a novelty version of the ice cream in the hospitality channel, the CMAB said.