Oikos Triple Zero brand recognizes NFL-sized muscles, tears in Draft Day ad
The Danone North America brand will virtually host the official NFL Draft after-party and fundraiser: ‘Stay Strong feat. Shaq,’ featuring a DJ set by Shaquille O'Neal with appearances by celebrity guests.
Oikos Triple Zero, a brand of Danone North America and the official yogurt of the National Football League (NFL), recognizes the strength behind a good cry in its new “Flex Your Cryceps” ad for the NFL Draft. The ad showcases footballer-sized muscles and tears, said White Plains, N.Y.- and Broomfield, Colo.-based Danone North America.
During this special NFL Draft, the brand is encouraging everyone from the sport's mightiest draftees to fans at home to come together and share their emotions — from strong claps to a good strong cry.