The addition of dietary fiber to dairy products could help processors meet the needs of consumers seeking digestive and other health benefits — and could also enhance product-related sensory attributes
Back in November 2018, Innova Market Insights published its forecasted “Top 10 Trends for 2019.” Among them was “a fresh look at fiber.” That prediction was based, in part, on the fact that 44% of U.S. consumers said they were increasing their fiber consumption in a 2018 survey the global market research firm conducted.
The growing interest certainly suggests than American consumers are gaining an understanding of fiber’s role in health and wellness.